Top 5 Entertainment Mascot Games in Russia Q4 2022

The fourth quarter of 2022 saw varied performance among the top five entertainment mascot games in Russia on a unified platform, with key insights from Sensor Tower revealing interesting trends in downloads, revenue, and active users.

Hello Kitty Nail Salon from Budge Studios experienced a steady increase in weekly downloads, peaking at around 43K in the week of October 31. Weekly revenue remained relatively stable, ranging from $53 to $76 throughout the quarter, while weekly active users saw a significant rise, reaching nearly 188K at the end of October and stabilizing around 164K by the end of December.

My Little Pony Rainbow Runners also by Budge Studios, showcased a consistent upward trend in weekly downloads, culminating at approximately 13.6K in the last week of December. Weekly revenue for the game showed fluctuations, peaking at $225 in late October and $212 in the final week of the year. The number of weekly active users grew steadily, ending the quarter at about 30.1K.

My Little Pony Color By Magic, another title from Budge Studios, saw moderate weekly download numbers, with a notable peak at 6.7K in late November. Weekly revenue for the game varied between $76 and $146, while weekly active users showed a slight increase, stabilizing around 19.4K by the end of December.

Pet Runner from JoyTap Inc. exhibited a strong growth in weekly downloads, reaching a peak of approximately 7.4K in mid-December. The game maintained a steady increase in weekly active users, ending the quarter with around 14K users.

Crash Bandicoot: On the Run! by King had fluctuating weekly downloads, peaking at around 7K in early December. The game's weekly revenue showed a notable spike to $168 in the first week of December. Weekly active users started at around 56.5K in late September, dropping to approximately 40.3K by the end of December.

For more detailed insights and data, visit Sensor Tower.